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Transport dept identifies 50,000 sq ft advertisement space for DTC's revenue generation

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          🞛 This publication is a summary or evaluation of another publication 🞛 This publication contains editorial commentary or bias from the source
New Delhi, May 8 (PTI) With an aim to boost the Delhi Transport Corporation's (DTC's) revenue generation, the Transport Department has identified around 50,000 square feet of advertising space, said officials on Thursday. Delhi has around 7,000 buses. Out of these, 1,600 are electric buses. On an average, approximately 25 lakh people use DTC buses […]
The Transport Department of Delhi has identified approximately 50,000 square feet of advertisement space across 50 bus depots and terminals to generate additional revenue for the Delhi Transport Corporation (DTC). This initiative aims to leverage the high footfall at these locations to attract advertisers. The move is part of a broader strategy to enhance DTC's financial sustainability, which has been struggling with operational costs. The advertisement spaces will be auctioned, and the revenue generated will help support DTC's services and infrastructure improvements.

Read the Full ThePrint Article at:
[ https://theprint.in/india/transport-dept-identifies-50000-sq-ft-advertisement-space-for-dtcs-revenue-generation/2619509/ ]