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Threat of tariffs will loom large amid auto, tech glitz at CES

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Auto and tech giants showing off their latest innovations at the CES trade show in Las Vegas next week can expect a barrage of questions on a topic that is usually not central to the consumer-focused event: tariffs.
The article from Reuters discusses the looming threat of tariffs on Chinese electric vehicles (EVs) at the CES 2025 in Las Vegas, where the automotive and tech industries are showcasing their latest innovations. Despite the glitz and focus on technology, the potential for new U.S. tariffs on Chinese EVs, which could be as high as 100%, is a significant concern for industry players. This threat stems from ongoing trade tensions between the U.S. and China, with the U.S. aiming to protect its domestic EV market from what it perceives as unfairly priced imports. The article highlights how these tariffs could disrupt the global EV market, affect pricing strategies, and potentially lead to retaliatory measures from China. Additionally, it notes that while the CES is traditionally a platform for unveiling futuristic tech, the geopolitical and economic implications of trade policies are overshadowing the event's usual focus on innovation.

Read the Full Reuters Article at:
[ https://www.reuters.com/markets/threat-tariffs-will-loom-large-amid-auto-tech-glitz-ces-2025-01-03/ ]