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Nissan and Honda would drive better together


Published on 2024-11-29 05:01:40 - Aaron Neefham, N@N
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  • It's time for Toyota Motor's two biggest domestic rivals to deal with their problems by joining forces. Nissan Motor's woes are the more obvious: poor results prompted the $9 billion manufacturer into an emergency overhaul this month.

The article from Reuters discusses the potential benefits of a merger between Nissan and Honda, two major Japanese automakers. It highlights that both companies are facing challenges such as declining sales in China, the costly transition to electric vehicles (EVs), and the need for significant investments in software and autonomous driving technology. A merger could help them achieve economies of scale, share the burden of R&D costs, and enhance their competitive edge against global rivals like Tesla and BYD. The piece notes that while there are historical precedents for such alliances in Japan, like the Renault-Nissan-Mitsubishi alliance, cultural and corporate governance differences could pose hurdles. However, given the current market dynamics and the strategic necessity to adapt to the EV market, a collaboration or merger could be a logical step for both companies to strengthen their market positions and technological capabilities.

Read the Full Reuters Article at [ https://www.reuters.com/breakingviews/nissan-honda-would-drive-better-together-2024-11-29/ ]
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