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'Get Butts In Seats': Inside Dodge's Plan To Convert EV Skeptics

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It will take its new EV muscle cars on tour in the first quarter of 2025 to train its sales and dealership staff and demonstrate the vehicles' capabilities. It is launching a courtesy transportation program wherein it will send EVs to dealers to use for short-term consumer test drives,
The article from InsideEVs discusses Dodge's approach to addressing skepticism about electric vehicles (EVs) through its popular YouTube show, "Roadkill." Dodge, known for its muscle cars like the Charger, has been vocal about its reservations regarding EVs, particularly focusing on the loss of the traditional V8 engine sound and feel. However, in an episode of "Roadkill," hosts David Freiburger and Mike Finnegan explore the Dodge Charger Daytona SRT Banshee Concept, an electric vehicle designed to mimic the sensory experience of a gas-powered muscle car. They test the concept's "Fratzonic Chambered Exhaust," which produces a synthesized engine sound, and the "Active Vibration Enhancement," which simulates engine vibrations. The hosts, initially skeptical, find themselves impressed by how these features replicate the visceral experience of driving a traditional muscle car, suggesting that Dodge might be finding a way to bridge the gap between EV technology and the emotional connection enthusiasts have with internal combustion engines.

Read the Full Inside EVs Article at:
[ https://insideevs.com/news/745071/dodge-charger-ev-skeptics-roadkill/ ]