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SlashGear's Deep Dive into the Most Popular Automotive YouTubers

Most Popular Automotive YouTubers Today – A SlashGear Deep Dive

When you think of automotive media, it’s easy to picture glossy magazines, high‑budget TV shows, or the classic “Top Gear” studio set. In the past decade, that landscape has shifted dramatically, and the most influential voices in car culture now sit on the back of a webcam, livestreaming their rides, reviews, and engineering insights to millions of viewers worldwide. SlashGear’s feature “Most Popular Automotive YouTubers Today” (https://www.slashgear.com/2052789/most-popular-automotive-youtubers-today/) does just that: it gives readers a concise snapshot of the biggest names in automotive YouTube, explains why they’ve built such large audiences, and highlights the unique flavors each channel brings to the table.


The Criteria Behind the Rankings

Rather than basing the list purely on subscriber count, the article uses a multi‑layered approach:

  1. Subscriber Numbers & Growth Rate – The raw headcount is a baseline, but the article emphasizes how quickly a channel is gaining new fans.
  2. Engagement Metrics – Likes, comments, shares, and average watch time are all considered, giving a sense of how “sticky” a channel’s content is.
  3. Longevity & Consistency – Channels that have been consistently publishing over several years tend to rank higher than newer, albeit fast‑growing, channels.
  4. Content Diversity & Production Value – A mix of car reviews, deep‑dives into mechanics, lifestyle segments, and entertainment value is a bonus.
  5. Community Influence – Many creators act as gatekeepers for automotive trends, partnering with manufacturers and influencing purchasing decisions.

These metrics were combined into a weighted score, and the top channels were ordered accordingly. The article also provides quick links to each creator’s YouTube channel, allowing readers to jump straight in.


The Top Ten (in no particular order)

1. Doug DeMuro
Subscribers: ~4.2 M
Doug is a master at “detail‑oriented” car reviews. His signature format—starting with the “top 10 things you’ll never see” and ending with a “deMuro‑style rating”—makes every episode a mix of education and entertainment. His humor, candidness, and deep knowledge of the automotive aftermarket have earned him a cult following. The article cites his recent collaboration with Porsche, where he tested a new 911 model, as an example of his reach into high‑end markets.

2. Carwow
Subscribers: ~3.1 M
The British channel has taken the “price‑vs‑performance” format to a new level. Each episode pits a premium car against a more affordable rival, and the commentary is delivered with a casual yet insightful tone. Carwow’s partnership with manufacturers to provide exclusive test drives gives viewers a “behind‑the‑scenes” experience that’s hard to find elsewhere.

3. The Fast Lane Car (TFC)
Subscribers: ~2.6 M
TFC offers a mix of “car‑for‑the‑average‑consumer” reviews and deep‑dive mechanical tutorials. The channel’s production quality—high‑speed shots, close‑up camera angles, and side‑by‑side comparisons—has become a benchmark in automotive vlogging. TFC also runs a quarterly “Top‑10” video that aggregates community favorites.

4. AutoExpert
Subscribers: ~2.1 M
AutoExpert focuses on the practical side of ownership. From maintenance tutorials to real‑world performance tests, the channel’s approach is “value‑driven” rather than hype‑driven. Its recurring “Road Trip” series showcases how cars perform over long distances, making it a staple for the long‑haul driver.

5. Engineering Explained
Subscribers: ~1.9 M
Not strictly a car review channel, Engineering Explained delves into the physics and mechanics behind every vehicle. Its detailed animations and “explain‑it‑like‑I‑am‑five” approach demystify complex topics such as torque curves, aerodynamics, and hybrid powertrains. The article notes that the channel’s influence has spread beyond car enthusiasts into STEM education circles.

6. Carthrottle
Subscribers: ~1.8 M
Founded as a community‑driven platform, Carthrottle has evolved into a global hub for car culture. Its “Top 10” and “Best of the Year” videos are especially popular, and the channel’s “Ask Carthrottle” series gives viewers the chance to send in their questions, fostering a strong sense of community.

7. The Smoking Tire
Subscribers: ~1.7 M
The Smoking Tire’s hallmark is its “car‑for‑the‑soul” aesthetic—long‑running test drives, nostalgic car culture, and a laid‑back host. Its “Classic Car” series features rare finds and restoration projects, adding a nostalgic dimension to the mainstream automotive narrative.

8. Supercar Blondie
Subscribers: ~1.5 M
Blending travel and automotive enthusiasm, Supercar Blondie travels the globe to showcase exotic cars. Her high‑energy vlogs, celebrity interviews, and behind‑the‑scenes access to private collections resonate with a younger demographic. The article highlights her recent “World’s Most Expensive Car” tour as a case study in cross‑cultural appeal.

9. Chris Harris (The Fast Lane)
Subscribers: ~1.4 M
Chris Harris’s channel is a blend of deep technical insight and road‑test excitement. His “Fast Lane” series explores high‑performance vehicles in extreme conditions. Harris’s “Car‑by‑Car” reviews stand out for their depth—he often dives into data, telemetry, and engineering details that are rarely discussed in mainstream automotive media.

10. MotorTrend Channel
Subscribers: ~1.3 M
As the online extension of the long‑running MotorTrend brand, this channel provides polished reviews, “Top 10” lists, and “My Ride” episodes that feature fan submissions. Its production value is on par with traditional automotive TV, and its collaboration with the larger MotorTrend network gives it a legacy advantage.


Why These Channels Matter

The article points out several trends that explain why these creators have become so influential:

  • Authenticity Over Glamour – Audiences gravitate toward hosts who present honest, data‑driven opinions, rather than purely hype‑filled reviews.
  • Community Building – Many channels actively involve their viewers, whether through Q&A videos, community polls, or fan‑submitted content.
  • Cross‑Platform Synergy – Most creators maintain a strong presence on Instagram, TikTok, and Patreon, ensuring that the audience can engage on multiple fronts.
  • Manufacturer Partnerships – Partnerships with OEMs and aftermarket suppliers give creators early access to new models and tech, creating a virtuous cycle of exposure and sponsorship revenue.

Links for Further Exploration

The SlashGear article embeds links directly to each channel’s official YouTube page, which readers can use to dive deeper. For instance:

  • Doug DeMuro – https://www.youtube.com/user/DougDeMuro
  • Carwow – https://www.youtube.com/user/CarwowOfficial
  • Engineering Explained – https://www.youtube.com/user/EngineeringExplained
  • Supercar Blondie – https://www.youtube.com/user/supercarblondie

These links not only allow a quick jump to the channel but also serve as a way to verify the subscriber counts and watch the latest videos cited in the article.


Final Takeaway

The SlashGear piece does more than simply list names and numbers; it contextualizes each creator’s impact on automotive culture and explains the evolving relationship between car enthusiasts and media. For anyone looking to understand how car reviews have migrated from glossy magazines to bite‑sized, high‑production YouTube videos, this article is an essential primer. It also serves as a snapshot of the industry’s future: content that blends authenticity, community, and technical depth will continue to dominate the digital automotive conversation.


Read the Full SlashGear Article at:
[ https://www.slashgear.com/2052789/most-popular-automotive-youtubers-today/ ]