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Hyundai Sonata Wins 2026 North American Car of the Year

DETROIT - January 28th, 2026 - The automotive landscape continues its dramatic shift, as evidenced by the results of the 2026 North American Car, Truck, and Utility Vehicle of the Year (NACTOY) awards, announced today in Detroit. In a clear signal of evolving consumer preferences and technological advancements, Hyundai, Ford, and Kia took home the top honors, showcasing a blend of electric innovation and compelling value propositions. A jury of 50 experienced automotive journalists meticulously evaluated 26 vehicles sold throughout 2025, assessing them on criteria including innovation, design, safety, performance, value, and overall suitability for North American drivers.

The 2026 Car of the Year award went to the Hyundai Sonata, a vehicle celebrated for its elegant design, remarkable fuel efficiency, and impressive suite of technology. While many predicted an electric vehicle would dominate all categories, the Sonata's win underscores the enduring importance of traditional internal combustion engine vehicles - at least for now - that deliver a compelling package of features and affordability. The jury specifically praised Hyundai's relentless commitment to providing innovative features at a competitive price point, establishing the Sonata as a leader in its segment. This isn't the first time Hyundai has been recognized by NACTOY; the brand has steadily gained recognition for quality and design in recent years, and this win solidifies its position as a major player in the North American automotive market. The Sonata's success is particularly noteworthy considering the increasing competition within the mid-size sedan category.

However, the true story of this year's awards is the rise of electric vehicles. Ford's F-150 Lightning earned the coveted Truck of the Year title, representing a watershed moment for electric pickup trucks. The Lightning isn't just an electric version of an existing truck; it's a thoughtfully designed and executed vehicle that leverages the benefits of an electric powertrain while retaining the rugged capability F-150 owners expect. Judges were particularly impressed with the vehicle's seamless integration of EV technology - including its impressive range and towing capacity - into a traditionally gasoline-powered segment. This win is a strong endorsement of Ford's commitment to electrification and signals a potential turning point in the adoption of electric trucks amongst a traditionally skeptical audience. It proves that electric vehicles can not only meet but exceed the demands of truck buyers.

The final award, Utility Vehicle of the Year, was presented to the Kia EV9. This all-electric SUV stood out for its spacious and comfortable interior, forward-thinking features, and exceptional electric range. The EV9's versatility and broad appeal resonated with the jury, proving that electric SUVs are no longer a niche market. The spacious three-row SUV addresses a critical need for families seeking sustainable transportation without compromising on space or comfort. The EV9's design is also a departure from traditional SUV aesthetics, with a bold and modern appearance that sets it apart from the competition. The jury acknowledged that the EV9 represents a compelling option for buyers considering both electric vehicles and larger family vehicles.

The NACTOY awards are widely considered a benchmark of automotive excellence. Vehicles are evaluated through a rigorous multi-phase judging process, ensuring a fair and comprehensive assessment. The return of the awards ceremony to Detroit, the historic heart of the American auto industry, was symbolic of the industry's ongoing reinvention and its commitment to innovation. The dominance of Korean brands (Hyundai and Kia) alongside Ford demonstrates a shifting power dynamic within the automotive world, with both established giants and emerging manufacturers vying for market share. The 2026 NACTOY awards clearly illustrate that the future of driving is electric, innovative, and increasingly competitive. The awards aren't just about recognizing the best vehicles of the past year; they offer a glimpse into the future of automotive design, technology, and sustainability.


Read the Full Forbes Article at:
[ https://www.forbes.com/sites/michaelharley/2026/01/14/2026-north-american-car-truck-and-utility-vehicle-of-the-year-nactoy-awards/ ]