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RPM Platform Acquires Dealers Choice to Expand into Luxury Vehicle Transport

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  //automotive-transportation.news-articles.net/co .. ice-to-expand-into-luxury-vehicle-transport.html
  Published in Automotive and Transportation on Wednesday, January 7th 2026 at 15:40 GMT by Auto Remarketing

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RPM Platform Expands into Luxury & Exotic Vehicle Transport with Dealers Choice Acquisition

RPM Platform, a leading provider of vehicle logistics solutions, has significantly expanded its capabilities with the acquisition of Dealers Choice, a specialized transportation company focused on high-value, luxury, and exotic vehicles. This move positions RPM to serve a broader segment of the automotive market, catering to dealerships, auction houses, and private parties dealing in premium vehicles requiring white-glove, specialized handling. Here's a detailed summary of the acquisition and its implications, drawing from information on Auto Remarketing and further details gleaned from RPM Platform and Dealers Choice websites:

The Deal & Strategic Rationale

Announced in late January 2024, the acquisition allows RPM to enter a previously underserved niche within the vehicle transport industry. While RPM has historically focused on standard vehicle transportation for auctions, dealerships, and fleet sales, Dealers Choice specialized in the meticulous transport of luxury, classic, collectible, and exotic cars. This is a strategic move for RPM, recognizing the increasing demand for specialized services in the high-end automotive sector. According to Jack Palmer, CEO of RPM, the acquisition is about “diversifying our service offerings and providing a comprehensive suite of transportation solutions to our customers.” The company sees significant growth potential in this segment, fuelled by increasing sales of luxury vehicles and the growing collector car market.

Dealers Choice: A Reputation for Specialized Care

Dealers Choice wasn’t simply a transportation company; they built a strong reputation for providing a premium, concierge-level service. They distinguished themselves through:

• Enclosed Transportation: Primarily utilizing enclosed carriers, protecting vehicles from weather, road debris, and potential damage. This is critical for preserving the condition of high-value vehicles.
• Dedicated Logistics Specialists: Assigning dedicated contacts to manage each shipment, ensuring clear communication and meticulous attention to detail.
• White-Glove Service: Offering services like pre-transport inspections, detailed condition reports (often with photographs), and careful handling throughout the process.
• Specialized Equipment: Employing equipment like liftgates and air-ride suspension to facilitate the safe loading and unloading of low-profile and sensitive vehicles.
• Global Reach: Dealers Choice had experience in both domestic and international vehicle transport, adding another layer of capability for RPM.

Essentially, Dealers Choice treated each vehicle as if it were their own, a level of care often demanded by clients dealing with assets worth hundreds of thousands – or even millions – of dollars. Their client base included high-end dealerships, prominent auction houses like RM Sotheby’s and Gooding & Company (often handling vehicles during high-profile auctions), and individual collectors.

How RPM Plans to Integrate Dealers Choice

RPM isn’t planning to simply absorb Dealers Choice and erase its brand. Instead, they intend to operate Dealers Choice as a specialized division within the RPM Platform umbrella. This allows them to maintain the established brand reputation and expertise of Dealers Choice while leveraging RPM’s broader infrastructure, technology, and financial resources.

Key integration points include:

• Expanding Service Offerings: RPM customers will now have access to Dealers Choice’s specialized luxury and exotic vehicle transport options, creating a “one-stop shop” for all their vehicle logistics needs.
• Geographic Expansion: Combining the networks of both companies expands RPM’s reach and allows it to offer services in new geographic areas.
• Technology Integration: RPM’s proprietary technology platform, which offers real-time tracking, reporting, and communication tools, will be integrated with Dealers Choice's operations to improve efficiency and transparency.
• Scalability: RPM's larger scale allows Dealers Choice to handle a greater volume of shipments while maintaining its high standards of service.

The Broader Context: A Growing Market for Specialized Vehicle Transport

The acquisition comes at a time when the demand for specialized vehicle transport is increasing. Several factors are contributing to this trend:

• Luxury Vehicle Sales Growth: The luxury vehicle segment continues to grow, even amidst broader economic fluctuations. This creates a higher demand for specialized transport services.
• Collector Car Market Boom: The collector car market has experienced significant growth in recent years, with auction sales reaching record highs. Collectors require secure and reliable transportation for their valuable assets.
• Increased Online Auctions: The rise of online auto auctions necessitates reliable transport solutions for both buyers and sellers across the country.
• Focus on Vehicle Condition: Buyers and sellers are increasingly prioritizing the condition of vehicles, especially in the luxury and collectible segments, driving demand for protective transportation methods like enclosed carriers.

Looking Ahead

The RPM Platform acquisition of Dealers Choice appears to be a strategic move that addresses a growing market need and expands RPM's capabilities. By combining RPM's established logistics infrastructure with Dealers Choice’s specialized expertise, the company aims to become a leading provider of comprehensive vehicle transportation solutions, catering to a wide range of customers and vehicle types. The success of this integration will likely depend on RPM's ability to preserve the unique aspects of the Dealers Choice brand and culture while leveraging the synergies of the combined organization. Industry observers will be watching closely to see how RPM integrates this acquisition and how it impacts the competitive landscape in the vehicle logistics sector.